Brand: Durex
Campaign Title: Paraplay
Advertising School: Miami Ad School, Mumbai.
Copywriter: Anisha Chavan, Nagma Dhingra
Art Director: Nihal Bambulkar, Kanchi Undevia
Mentor: Deep Chhabria, Siddhi Ranade
Description/Synopsis:
Disability sex is a notion that often remained ignored or unenlightened by the mass. Some reasons being people associating helplessness with a disability or assuming disabled people being incapable of having sex. This project not only manages to give sexual pleasures to the disabled but also brings this notion to the limelight.
