This year’s world kidney day theme was how obesity causes kidney failure. And one of the most effective ways to fight obesity is eating right. So we connected these two factors and came up with this ad.
Advertising Agency: Grey Worldwide, India
Chief Creative Officer: Sandipan Bhattacharyya
VP / Branch Head: Vishal Ahluwalia
Creative Director: Gautam Bhasin
Art Director / Illustrator / Typographer: Vinay Saya
Art Director: Sandeep Kumar Y
Copywriters: Amit Anand, Loreto Basumatary
Photographer: Deepak R Thenganal
Illustrator / Digital Artist: Geethachari
SC Account Manager: Tulika Singh Shekhar
Senior Account Executive: Monica Kaur
